Creative work the world needs

We’re a purpose driven creative agency committed to making work with impact.

As a Certified B Corp, we’ve drawn a line in the sand, only partnering with brands, charities and organisations on projects with positive impact. How? By passing every brief through our own Moral Compass™.

From branding and campaigns to content, if your project’s getting the world what it needs, you’ve got us. Let's talk.

Fairtrade

Do It Fair
With inequality on the rise, there’s an increasing sense of unfairness in our world. A lot of us feel like we don’t have the power to change things. But Fairtrade gives people an easy, accessible way to help tip the balance for producers and the planet. Creating a fairer world for all. We worked with the Fairtrade Foundation on a holistic, multi-year brand platform to show people that their everyday actions truly matter, and can positively impact the world. The campaign needed to stretch and flex across key brand moments over the course of two years – including a nationwide tea campaign, Glastonbury and Fairtrade Fortnight. Read more

Vodafone

The Rise of the Aggro-rithm
One in 10 boys are seeing dangerous content in as little as 60 seconds. Seemingly harmless searches that are turned into harmful content by online algorithms. To mark Safer Internet Day, we partnered with Vodafone, Global Action Plan, NSPCC and Tin Man Comms to create a film about the terrifying impact of powerful online algorithms on Britain’s tween and teen boys. Read more

Wellcome Collection

Free Destination Campaign
More and more people think galleries and museums are expensive to visit and not intended for them. So how do you increase footfall to Wellcome Collection, a museum and library exploring health and human experience on Euston Road? Launch a campaign to show London that the space is free to visit, inclusive of all lived experiences and invites people to explore what it means to be human. Read more

NABS

Rebrand
We created a new brand identity for NABS, the mental wellness charity for the advertising, media and marketing industry. The rebrand is designed to reflect NABS’ ambition to embed mental wellness in industry culture – making their role not just supportive, but essential and front of mind. We developed their positioning and reworked their personality, tone of voice and design — giving the industry a brighter, bolder, NABS. Read more

Maybelline New York

Reconnect With You
As time spent on social media increases, self-esteem worsens. And young people especially are experiencing high levels of stress and anxiety because of it. But, surprisingly, 40% of young people actually look to social media for mental health resources. Perpetuating a vicious cycle that needs to be broken. Our film ‘Reconnect With You’ for Maybelline New York’s Brave Together initiative spotlights the two sides of social media. Reassuring young people that, while social media can often add to our lives, if it does start to have a negative impact on your mental health then it’s okay to reach out. The campaign signposts young people to Ditch The Label - the internet’s safe space to go for support when social media stops feeling good. Read more

Bowel Cancer UK

Tell Your GP Instead
Bowel cancer is the UK’s fourth most common cancer and the second biggest cause of cancer deaths. But it doesn’t have to be this way – it’s a treatable and curable disease if caught early. As part of Bowel Cancer UK’s mission to remove barriers to getting a diagnosis quickly, we were tasked to create a campaign that would encourage more people to see their GP if they experience symptoms associated with bowel cancer. Read more

National Landscapes Association

Rebrand
We worked with the National Landscapes Association to unite the network of Areas of Outstanding Natural beauty under a new, shared brand identity – built around the idea of them being a living patchwork of our nation. The new brand invites all people to find their own connection with these special landscapes and help unlock their full potential in the fight against climate change and biodiversity loss. Read more

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Tracking the goals

Every project we work on supports the Sustainable Development Goals. Eye on Impact is our dashboard of the projects we're working on in the studio. It's updated every month to give you a live view of our impact.

Filter
KEY
No poverty 1 1
Zero hunger 0 0
Good health and well-being 6 7
Quality education 10 9
Gender equality 0 2
Clean water and sanitation 0 0
Affordable and clean energy 2 2
Decent work and economic growth 19 14
Industry, innovation and infrastructure 7 5
Reduced inequalities 5 8
Sustainable cities and communities 7 8
Responsible consumption and production 17 15
Climate action 15 12
Life below water 0 0
Life on land 3 7
Peace, justice and strong institutions 2 2
Partnerships for the goals 1 0

Some of our clients